Massmailsoftware Blog category SMS Marketing

Hey guys, AtomPark proudly announces successful SMS message delivery to Bermuda Triangle, also known as Devil’s Triangle. All sent – all delivered, no losses 🙂 Seems like boats and planes are more interesting to Devil than our messages… Now our service covers all internet-connected places on Earth, and global SMS delivery rate is close to 100%. Atomic SMS Sender Key Features Atomic SMS Sender has a secure and intuitive web-based interface with functionality in mind with the following key features: Personalization – set each message to include the name of the recipient Dynamic sender ID – originator company name or […]

Being able to gauge the success of any SMS marketing campaign is critical. In order to measure any SMS campaign, there are four basic steps that should be followed: Set your objectives [What are you trying to achieve with the campaign?] Determine the measurement criteria [Will this be sales, responses, calls received etc.] Decide on a benchmark [How are you going to compare your success? – against prior campaigns, competition?] Select the right measurement tools to achieve what you have decided you need to achieve!

“Email is personal. SMS is more personal.” Although an email reaches the individual directly, is cheap, convenient and fast – this is where the similarities between email and SMS come to an end. Mobile phones do not have “Spam filters”, and as a result, it is virtually impossible for recipients to stop receiving messages – even if they do know who the sender is. The deletion process for an SMS is also longer and more tedious than for an email. People are therefore far more conscious of unwanted SMS messages than they are of traditional email Spam. It is AtomPark’s […]

A text message is typically read within 15 minutes and responded to within 60 minutes. With over 300 million wireless lines in the U.S. alone, mobile marketing’s potential for success has never been greater. But how do you get started and make the most of SMS marketing? Here are some extra important SMS Marketing tips and tricks to help you!

Good day my friends! I’d like to post here real success stories that are related to SMS marketing and our software.These case studies are real.   They are excellent for generating or improving SMS marketing ideas for your business. Success Story #1 – Dunkin Donuts A two month mobile interactive ad campaign in Italy has resulted in a 9% increase in sales for Dunkin Donuts, according to the two companies that created it. As a result of an SMS-based marketing campaign, customers were able to get coupons for Dunkin Donuts goods by using their mobile handsets to respond to advertisements displayed […]

Well, my friend, you got your first SMS credits to spend. You may feel lost, but don’t even think of feeling alone, you are a proud owner of the greatest marketing tool. Steps below will help you to understand few techniques and cornerstones of SMS marketing and feel more comfortable during your  SMS campaigns. So, You’ve now got 160 characters to get your message across, where do we start… Atomic SMS Sender is the sms sending service allowing for short text messages to be sent right from web browser on your computer to cell phones of your customers or friends […]