Massmailsoftware Blog category Marketing

    Latest news, current events, and much more from the field of marketing.

    Marketing

    06.04.2009
    Marketing Techniques 2009: Fighting Spam. Marketing Without Spam

    How prevalent is Spam? According to Scott McAdams, OMA Public Affairs and Communications Department (www.oma.org):“Studies show unsolicited or “junk” e-mail, known as spam, accounts for roughly half of all e-mail messages received. Although once regarded as little more than a nuisance, the prevalence of spam has increased to the point where many users have begun to express a general lack of confidence in the effectiveness of e-mail transmissions, and increased concern over the spread of computer viruses via unsolicited messages.” Read below the top 5 Rules to do to protect from spam:

    30.03.2009
    Crisis Techniques 2009: How To Be Happy

    Almost everyone have heard the hit single ‘Don’t Worry, Be Happy’ by Bobby McFerrin. The song has a very catchy way of conveying its message of being happy to everyone. Bobby Mcferiin’s simple message surely made a lot of people by telling them not to worry. Living a happy, resilient and optimistic life is wonderful, and is also good for your health. Being happy actually protects you from the stresses of life. Stress is linked to top causes of death such as heart disease, cancer and stroke. One of the better things ever said is – ‘The only thing in […]

    23.03.2009
    Marketing Techniques 2009: Autoresponder Marketing Techniques

    The Internet offers many means of affordable marketing with auto responders. Here are a couple of popular ways of using them. DIRECTORY Some webmasters set up link or article directories on their sites. They create a directory on a specific industry topic, placing their own ad or banner along the top. Then they invite others to add their website links via a link exchange program, listing themselves in your directory. Or they invite articles to be submitted that include a resource box at the bottom of each with a link to the author’s website. This results on increased traffic as […]

    18.03.2009
    Ezine Marketing Techniques 2009: Ezine Publishing – Full Handbook

    Part 1. Why Publish an eZine? On the Internet, it is very possible to make money without selling any product. One way of doing so is through starting your own eZine, also known as an electronic newsletter. In a nutshell, you send out your eZine issues on a periodical basis to your subscribers. The good part is that you have a flexible choice in automating the process of sending out your eZine issues for you or manually sending them on a periodical basis. As an eZine publisher, not only can you easily achieve the benefits a conventional newsletter publisher enjoys […]

    16.03.2009
    SEO Techniques 2009: SEO Business Models

    How to make SEO work for you or “SEO Business Models” We all respect and use SEO in modern and trendy web 2.0 ways. Sure there are many experienced searh-engine engineers and technicians, but not all of them do SEO as a job. Some of them make money with SEO. These tactics are called SEO business models. Let’s see what we define as SEO business models! Top 5 SEO Business Models of 2009:

    13.03.2009
    Marketing Techniques 2009: 10 (!!!) Reasons Why Your Small Business Should Establish A Web Presence or “Web is everywhere…”

    “But mine is just a small business,” you might answer when asked about establishing a web presence for your enterprise. But what Zakk says is – it’s crisis now and it’s hard to make real money by real products, so you better try to establish your own online store, or, as I love to say – conquer the Web! Though such a reply is expected, it is often justified with facts. The truth of the matter is, even if your business is not big enough to warrant a Fortune 100 citation, it will greatly benefit from all the advantages that […]

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