Massmailsoftware Blog category Marketing

Hi guys, It’s Friday! Time to have fun. We’re all into Internet Marketing (well, Email Marketing is part of IM) so we’ll have jokes on Internet Marketing topic. These are kind of an intelligent jokes, I guess. Apple Marketing (no Iphones here!) A young man asked an old rich man how he made his money. The old guy fingered his expensive wool vest and said, “Well, son, it was 1932. The depth of the Great Depression. I was down to my last nickel. Marketing was the key to my success.” “I invested that nickel in an apple. I spent the […]

This year has been a dynamic time in the world of internet marketing, especially in the online forum. New trends have come and gone, but some are here to stay. Here are our top 5 picks in marketing innovation to carry your business through 2011. 1. Embrace Social Media Marketing Social media is here to stay. It has proved to be a revolution in how businesses market themselves and how they do business. It provides great opportunities for businesses to engage in low cost marketing and directly interact with customers. It can give you priceless information about your target market. […]

Hi friends, How about few dirty holiday marketing secrets? I’ll share few tricks on how to market during the holidays with little or no additional budget and remain highly competitive throughout the holiday season. Large retailers have always counted on Black Friday to turn their books from red to black and online retailers (i.e. marketing software stores) have Cyber Monday to cash in afterward. And this year, American Express OPEN has launched Small Business Saturday (November 27) to help drive “shop till you drop” consumers to local small businesses. So how can a small business get the upper hand on these […]

Hi friends, Holidays are coming! It’s time to spread emails with special offers, gifts and coupons. Holidays are really profitable season as email-driven sales were up 11% from 2008 during the 2009 holiday season. So what can you do to add a little more sparkle to your holiday email marketing campaigns and boost response even higher this year? Here are few tricky steps you should follow!

Hi friends, Starting with 2010 is the time for Email Marketing and Social Media salvation. Becoming leader in Email Marketing gives you +1000 handicap for Social Media success, and other way round. We’ve talked much about email marketing strategies, success stories, tips and tricks, and it’s real pleasure for me to talk sometimes about social media as something really unique. Today I’d like to provide 7 assets of successful Social Media enterpreneur.  So let’s start!

Hi folks, As we all know, small business is still dependent on waifs and strays of economic recession. That’s why usage of social media and social network channels is leveled off. On the other hand, expectations among social media users (I mean small business owners and managers) are changed. AtomPark Software is great example of revolution in this area, as we started running AtomPark’s social media channels and groups (such as Facebook group) just after the recession. Please find small business and social media statistics 2009-2010 below – sources, usage, achievements and accomplishments included.