Massmailsoftware Blog category Marketing

Hey guys, Hope you’re doing great and feeling nice! You know how important first impression is, and first impression for all your subscribers is a welcome email – the first email they receive from you after subscribing. This is where their journey from the lead to the sale begins and your duty is to make your subscribers feel comfortable, informed and happy. This is why I would like to provide you with must-have elements of the perfect welcome email. I will try to make it short and easy to remember. Let’s start, enjoy! 1. Body and Subject line personalization – […]

Hi guys, Hope you’re doing great! We all know that only relevant emails generate leads and make sales, this is why it’s extremely important to segment your list and improve your targeting. Most of email marketers segment their lists by interests or products/services only, but that’s not the limit. Actually email list segmentation has no limits, so I will provide you with top 5, as these are the most easy-to-use ways. 1. Geographic Segmentation Works good for both local and international businesses. Different countries have different cultures and you need to know how to talk to your leads – know […]

Hey guys, We’re proud to announce a new release of Atomic Mail Sender 8.0 – software, that takes your mass mailings to grand new level by automating SMTP setup, design creation, subscriber management, text spinning and email socializing. Check the video below and learn more about new features of Atomic Mail Sender. Hope you’ll enjoy!

Hey guys, hope you’re doing great! Some say that each $1 spent in email marketing earns more than $40 in sales, and some say that each subscriber earns you $1/month. On the one hand these are good numbers, but on the other these are sooo average – that’s why you can’t tell how does it work and look for your own email marketing business. I would like to provide you with some good info from Forester Research – they published a formula which will help you to determine the value of each and every email subscriber of yours. Please see […]

Hey guys! Hope you’re doing great. All the marketers, and especially email marketers, fight for the subscribers. Sure subscribers are a very important part of the sale process, but it’s really possible to make tons of mistakes trying to convert your email subscriber into a sale and lose him before the actual sale. I would like to provide you with 4 tips on how to avoid such mistakes, this will also help you to convert subscribers into sales. See below and enjoy! 1. Show him the way. It’s good to provide your subscriber with the clear path of actions that […]

Hey guys! Hope’re you doing great. We all know how many email strategies appear nowadays, but very few of email marketers can follow them instantly and switch their campaigns to all these brand-new strategies. As a marketer and email marketer I really understand this, that’s why I want to provide you with 2 best-known email chain strategies that worked always and will always work because these are basics of old-school email marketing. Please see below and enjoy, found them myself today in graphics and want to pass it on!