Massmailsoftware Blog category Marketing

Hey guys, Hope you’re doing great! Here are some email security and usage statistics I want to share with you. Prepared by my friend Stephanie from SimpleEmails.org. Please enjoy! And don’t forget to click to enlarge 🙂 This Infographic is courtesy of Sample Emails and Designed by Infographics

Hey guys, Hope you’re doing great! Video marketing was always good to use with email marketing, and we all know that video email campaigns converts good. The only question that is still actual – what kind of video content to use in email campaigns? No more worries, here is a great chart showing which video genres are best for different types of a story. Save this image and use it on preparing your video email campaign – just choose a type of a story and then see what video genre is best for you. Please enjoy! =)

Hey guys, Hope you’ re doing great! Nowadays many of you may think that email marketing is changing into something more social or mobile, but it’s still email marketing as its best and it’s rising. I got some proofs for you – Xperian published statistics that show total email marketing’s 2011-2012 comparison. And what we have here? Right, volumes up, opens up, and this is great! Please enjoy =)

Hey guys, Hope you’re doing great! We see lots of infographics these days, and these pictures are pretty nice and easy-2-understand. There are also many infographics on email marketing, covering statistics, researches and different tricks’n’tips. This time I want to share a best email marketing infographic I can imagine – all the tips shown here are so basic, yet so important (extremely important). With all the modern techniques, scripts and hacks we forget about email marketing basics, which are actually email marketing ethics and the cornerstone of the successful email campaign. Let’s respect email marketing and follow the basics =) […]

Nowadays, marketers have a wide selection of instruments they can leverage to reach their goals. There are a lot of disputes about what tools and marketing strategies are efficient and relevant, and what has already figuratively died and should be left behind. SMS marketing is one of the old-school tools known to marketers, but it still brings significant results and helps to build long-term relationships with clients and win their loyalty and love. In this article, we will discuss why you should use SMS marketing along with other practices, what advantages it can give to your campaigns and what SMS […]

Hey guys, Hope you’re doing great! And yes, I would like to discuss email list buying right from Google. Sure it’s not like paying for 100 or 1000 emails, but it’s still very modern and interesting and useful way to build your email list fast. This technique, or let’s say feature, is called Google Adwords Communication Extension. This is an additional feature you can upgrade your Adwords ads with – this ads an email subscription form to your Adwords ads so you can gather leads right from the search engine ranking pages, even without leading them to your website. This […]