Massmailsoftware Blog category Marketing

Just imagine that you could predict the future with a one hundred percent probability. Wouldn’t it be great if you had tarot cards showing you what happens next. Split testing is like tarot cards in marketing. For the purpose of meeting clients’ needs and to make the software as much competitive as possible AtomPark Software provided an update on the functional of Atomic Email Service. AtomPark Software has added the split test (also known as A/B test) to the list of Atomic Email Service Features. It’s a pretty simple but very effective method of marketing research, aimed at improving the […]

Hey guys, Hope you are doing great. Today I’d like to talk to you about work productivity. The average office worker spends one to three hours per day writing and reading emails, according to data gathered in 2012. But fortunately, you can do something about that! The removal of excess information from letters will free up extra time for you and improve your productivity, along with increasing your email open rate. The great thing about emails in comparison to traditional letters is that emails are free to send and are delivered instantly. So there is no need to put all […]

Hey guys, Hope you’re doing great! We all use Pinterest – as a time-killer, advertising tool, shopping tool, etc. Pinterest is one of the greatest lead drivers, visual content is the best content people accept and enjoy. I’ve written about Pinterest techniques before, but this time I would like to provide you with statistics and data on when to submit and pin the content on Pinterest – see best days and times below! 😃

Hey guys, Hope you’re doing great! We all know that online business needs online advertising and online events for its marketing campaigns. But all the clients of online businesses are real people, not just users or credit cards. That’s why offline marketing events are so important for your branding and reputation. Today we are participating in a largest digital marketing show and event in Ukraine, and I realized that it’s been a long time since I made a post about offline marketing. My bad! Today I want to provide you with offline marketing and event statistics from CMO Council. Please […]

Hey guys, Hope you’re doing great! Few years ago startup mania started. Thousands of e-projects gained popularity, but even more failed. On the one hand startup is a goldmine of investments, on the other – the whole team needs to work hard and fight for every visitor, every sale in the beginning. Here is a great infographic my friend shared with me – it shows a startup business statistics since 1995. Please enjoy!

Hey guys, Hope you’re doing great! I wrote much about mobile email marketing before and we had some proofs and statistics on the success of mobile email platforms. Today I got latest mobile email statistics for you, including mobile opens, platform statistics and much more. Long story short, mobile email is more powerful than it has ever been before – see proofs below and enjoy! =)