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    Massmailsoftware Blog category Guest Posts

    Latest news, current events, and much more from the field of marketing.

    Guest Post

    10.05.2017
    Email Bounce Rate: All You Want to Know But Afraid to Ask

    “Email bounce” stands for an undelivered email message returned by a recipient mail server. No email campaign could be done without bounces as there could be temporarily unavailable or nonexistent email addresses on your mailing list.

    22.07.2013
    Freedom of Choice: the Unsubscribe Button

    Send your emails only to interested people and minimize the risk of spam complaints. For this, you need unsubscribe button and link in your emails. Today we will tell you how to add them to your newsletter. You will learn all the rules of making the unsubscribe button and link work effectively.

    08.05.2013
    Improve Your Email Marketing with Social Sharing. Infographic 2013

    Hey guys, Hope you’re doing great! We all know how social media and social sharing effect email marketing. We also cannot imagine an email template with no social widgets nowadays. This is not just a trend, this really works, and here are some proofs and statistics compiled in one infographic. Please enjoy!

    02.05.2013
    Email Marketing Rainbow

    Hey guys, Hope you’re doing great! Email marketing design is one of my favorite topics – this is where advertising, coding and art meet. I’ve written a lot about email formatting and even more about marketing itself, and this time I would like to provide you with more info on the niche of email marketing art, especially colors. Which colors to choose, meanings of the colors and some examples. Please enjoy! Let’s start with the table that shows the meaning of colors. The way recipients and subscribers feel them. dark blue – grave, intelligent, sated purple – elegant, mysterious, exotic […]

    10.04.2013
    Email Security and Usage – Latest Statistics 2012-2013

    Hey guys, Hope you’re doing great! Here are some email security and usage statistics I want to share with you. Prepared by my friend Stephanie from SimpleEmails.org. Please enjoy! And don’t forget to click to enlarge 🙂 This Infographic is courtesy of Sample Emails and Designed by Infographics

    02.04.2013
    Which Video Genre is Best for Your Email Marketing Campaign?

    Hey guys, Hope you’re doing great! Video marketing was always good to use with email marketing, and we all know that video email campaigns converts good. The only question that is still actual – what kind of video content to use in email campaigns? No more worries, here is a great chart showing which video genres are best for different types of a story. Save this image and use it on preparing your video email campaign – just choose a type of a story and then see what video genre is best for you. Please enjoy! =)

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