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    Massmailsoftware Blog category Guest Posts

    Latest news, current events, and much more from the field of marketing.

    Guest Post

    31.01.2019
    Hacking Mobile Marketing in 2019: Infographic

    Is mobile marketing dead, or is it only getting started? If you consider that by 2016, 62.9% of people globally owned a mobile phone, this is one marketing medium that won’t die soon. In this post, we’ll look at how to hack mobile marketing in 2019.

    25.01.2019
    Why Startup Ecommerce Brands Rely on Email Marketing

    Running an e-commerce startup today provides a remarkable amount of turbulence. The highs are high indeed — get the right attention at the right times, and your brand can become a worldwide trend in a matter of minutes — but the lows can be desperately low. So if you’re going to muster your resources and launch your store, you need to play a very smart game indeed. Your marketing strategy needs to be effective and efficient — and when it comes to digital marketing, there’s no more solid option than email marketing. Here’s why email remains the tactic of choice for e-commerce startups everywhere:

    20.12.2018
    Email Marketing – Cost effective solution for Small Businesses

    The guest of our blog – Kevin George, Head Monk – Marketing, tells how to handle the major problems small businesses faces in marketing: lack of resources, a thin stream of prospects owing to limited brand recognition, tight purse strings, shorthanded in the workforce. In the article, you’ll know why and how email marketing can help solve these difficulties.

    16.11.2018
    How to generate leads from your website

    There is only one REAL rule of online lead generation (whether from your website or from outside sources) – add value to customers. That’s all. Are we done here? Well – not so fast! The first question that I would want to ask after hearing such statement is WHY? Why adding value to customers should be the only rule of an online lead generation? The second question is just as crucial: HOW to generate leads by adding value to the customers?

    05.11.2018
    10 Benefits of doing online survey on your website

    Today, even if you are a novice, you wouldn’t require an expert by your side for this process. On the contrary, WordPress survey plugins like SurveyFunnel are there to help you out with ease. One such plugin is SurveyFunnel, which is integrated with every essential feature you would need to conduct an online survey. So, for those who still have the least idea about how advantageous this process can be, here are top 10 benefits that will clear the picture.

    02.10.2018
    Top 3 Tips for Writing Engaging Marketing Emails

    With 205 billion emails sent every day, it can be difficult to stand out amidst the sea of promotions, social media notifications and correspondences found in just a single inbox. While mass emailing can reach a great deal of your audience in a short amount of time, getting customers to open and interact with the email can be a major challenge. Check out our three tips below to encourage your audience to boost customer engagement with your marketing emails:

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