Massmailsoftware Blog category Email Marketing

Hey guys, Hope you are doing great! I want to share a special Thank-You email marketing technique with you, it’s one of the basic ones, so your sales will increase after implementing this one. We all know that email marketing is all about building lasting and loyal customer relationships, that is a cornerstone of successful email campaigns and list building. The Thank-You technique I want to discuss is extremely simple and you will be shocked how great it works. All you need to do is set an auto-responder that emails your customers after each and every sale. In your message […]

Hey guys, I would like to discuss some proven and top techniques on how to gain email subscribers, ’cause we all know how important it is to build your email list the right way, using your own traffic and your own ideas. Sure, the most popular method is just putting an email subscription box somewhere in the right column of your website or blog, but that is probably not the best option if you want people to actually sign up for your email list. Let’s check Top 5 ways to gain your email subscribers. I’ll keep it short:

Hi guys! Hope you’re doing really well! I would like to discuss some basic Mobile Email Marketing techniques with you. Nowadays mobile email marketing is growing extremely fast, it went up 35% last year  in the United States – and now we have a chance to expand our email marketing campaigns to a growing quantity of a smart-phone users. Most of you are profs at creating a perfect message for your email marketing campaigns, and all I want to show now is few techniques that will help you to reach mobile users with your email newsletter. There are few differences […]

As we all know, the main aim of email marketing specialists is to sell digital products (or even the real ones) to their email subscribers. Sometimes you can have a list of subscribers who are not your customers, it could be so if you are running an interesting blog and not just building a list to sell your products. Ok, so you have a list of leads. Actually, all the subscribers are leads, you just need to treat them the right way to transform the list of subscribers to the list of buyers. And the main problem here is – […]

Hey guys, Hope you are doing really well! I would like to discuss email harvesting topic. On the one hand, as we all know there are hundreds of websites we can crawl emails from, on the other hand – email addresses from such places were already used by each and every email marketer who crawled them before you, so such lists will have bad open-rate and click-through rate. This is why we should always search for additional sources to extract leads from. As for me, News Groups – is the best place to search for emails. There are thousands of […]

Hey guys, As the year 2010 passed and business year 2011 have just started it is time to discuss some new Email Marketing statistics. I will keep it short and nice, showing exact facts and numbers. Let’s start, hope you will enjoy this. According to Econsultancy survey in early 2011, 72% of respondents answered that Return-of-Investment (ROI) of their email marketing campaigns is excellent or really good, and only Search Engine Optimization (SEO) technologies scored better. Also 39.4% of marketing industry executives called Email Marketing the most powerful advertising channel for their business (according to Datran Media’s 2010 Annual Marketing […]